{"id":2110,"date":"2025-10-30T11:00:00","date_gmt":"2025-10-30T11:00:00","guid":{"rendered":"https:\/\/eu-zira3a.org\/?p=2110"},"modified":"2026-01-20T13:21:15","modified_gmt":"2026-01-20T13:21:15","slug":"eu-zira3a-highlights-sustainable-agriculture-at-the-maps-festival-in-beni-suef","status":"publish","type":"post","link":"https:\/\/eu-zira3a.org\/en\/eu-zira3a-highlights-sustainable-agriculture-at-the-maps-festival-in-beni-suef\/","title":{"rendered":"EU-ZIRA3A Highlights Sustainable Agriculture at the MAPs Festival in Beni Suef"},"content":{"rendered":"\n

Beni Suef, Egypt<\/strong><\/p>\n\n\n\n

EU-ZIRA3A Programme participated in the Medicinal and Aromatic Plants (MAPs) Festival<\/strong> in Beni Suef, attracting more than 200 visitors<\/strong> to its booth. The two-day participation served as an engaging platform for farmers, students, associations, and government officials<\/strong> to learn more about EU-ZIRA3A\u2019s ongoing efforts to strengthen the MAPs value chain including post-harvest practices and promote sustainable agricultural across Upper Egypt.<\/p>\n\n\n\n

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Throughout the event, the EU-ZIRA3A team engaged directly with participants, sharing insights on how the Programme supports farmers in improving productivity, quality, and market access<\/strong>. Visitors were eager to learn about innovative approaches being implemented to make Egypt\u2019s MAPs sector more competitive and environmentally sustainable.<\/p>\n\n\n\n

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The booth also featured a vibrant display of MAPs-based products<\/strong> from Al Afdal<\/strong> and El Esraa Associations<\/strong>, demonstrating the tangible impact of EU-ZIRA3A\u2019s field interventions and community partnerships<\/strong>. The collaboration provided local associations with valuable exposure to new audiences and markets, while showcasing the programme\u2019s commitment to empowering rural producers.<\/p>\n\n\n\n

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\u201cIt was inspiring to see farmers, youth, and associations interacting with our team and showing real interest in EU-ZIRA3A\u2019s interventions,\u201d<\/em> said EU-ZIRA3A field Programme Officer in Beni Suef.<\/p>\n\n\n\n

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Driving Change Through Action<\/strong><\/p>\n\n\n\n

The Programme\u2019s work in the MAPs sector focuses on practical, results-oriented interventions<\/strong> designed to strengthen local value chains and enhance farmers\u2019 livelihoods. Key ongoing activities include:<\/p>\n\n\n\n

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  • Updating Good Agricultural Practices (GAP)<\/strong> and post-harvest guides<\/strong><\/li>\n\n\n\n
  • Training extension officers<\/strong> and organizing crop demonstration days<\/strong><\/li>\n\n\n\n
  • Upgrading 100 distillation units<\/strong> in Beni Suef<\/li>\n\n\n\n
  • Supporting the registration of Geographical Indications (GIs)<\/strong> for Basel , Geranium and pomegranate<\/li>\n\n\n\n
  • Facilitating access to new markets and exhibitions<\/strong><\/li>\n\n\n\n
  • Conducting digital and print awareness campaigns<\/strong> on sustainable production practices<\/li>\n<\/ul>\n\n\n\n

    Each initiative reflects EU-ZIRA3A\u2019s mission to empower rural communities<\/strong>, and enhance crop productivity and quality<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Beni Suef, Egypt EU-ZIRA3A Programme participated in the Medicinal and Aromatic Plants (MAPs) Festival in Beni Suef, attracting more than 200 visitors to its booth. The two-day participation served as an engaging platform for farmers, students, associations, and government officials to learn more about EU-ZIRA3A\u2019s ongoing efforts to strengthen the MAPs value chain including post-harvest […]<\/p>\n","protected":false},"author":3,"featured_media":2113,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news"],"_links":{"self":[{"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/posts\/2110"}],"collection":[{"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/comments?post=2110"}],"version-history":[{"count":1,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/posts\/2110\/revisions"}],"predecessor-version":[{"id":2118,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/posts\/2110\/revisions\/2118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/media\/2113"}],"wp:attachment":[{"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/media?parent=2110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/categories?post=2110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eu-zira3a.org\/en\/wp-json\/wp\/v2\/tags?post=2110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}